Premium beverage brands,
rooted in Philadelphia.
Est. Philadelphia, PA
Kenwood Original Lager Workhorse Beer Brand Cobbs Creek Lager Watkins Drinkery Corner Beer Brewed in Philadelphia, PA 32 PA Counties Kenwood Original Lager Workhorse Beer Brand Cobbs Creek Lager Watkins Drinkery Corner Beer Brewed in Philadelphia, PA 32 PA Counties
Who We Are

A Philadelphia
beverage company
built on relationships.

Serra Beverage Company is a Philadelphia-based beverage company that owns, brews, and distributes a portfolio of premium beer brands across Pennsylvania and the Mid-Atlantic region.

We believe great beer should be honest — rooted in the neighborhoods, courses, bars, and communities that inspire each brand. Every label in our portfolio carries its own identity, but shares the same commitment to quality, consistency, and Philadelphia pride.

Our flagship brand, Kenwood Original Lager, is brewed at Yards Brewing Company in Philadelphia — one of the city's most respected craft breweries. That same standard carries through everything we make.

From distribution agreements spanning 32 Pennsylvania counties to partnerships with iconic Philly institutions like the Cobbs Creek Golf Campus — Serra is building a beverage company that belongs to this city.

4 Brands in Portfolio
32 PA Counties
PHL Headquartered
Yards Brewing Partner
"We don't chase trends. We build brands that belong to real places and real people — and we brew them right."
Serra Beverage Company · Philadelphia, PA

What We Do. How we do it.

Serra Beverage Company is in the business of building brands and moving product. We partner with beverage brands — new or existing — to drive sales, expand distribution, and grow velocity across the Philadelphia region and South Jersey, with eyes on markets beyond.

Two ways to partner with Serra.

Model 01

Private Label Brand Creation

Have an idea, a venue, a following, or a story? We build the brand around it. Serra handles everything from concept and identity to production, compliance, and getting product on shelves.

  • Brand concept & identity development
  • Label design & regulatory compliance
  • Production through our brewing partnerships
  • Sales strategy & market entry
  • Distribution setup & account management
Model 02

Existing Brand Sales & Distribution

Already have a brand but need boots on the ground? We plug into your operation as your sales and distribution arm in the Philadelphia and South Jersey market — and beyond.

  • Market entry & distributor relationships
  • Account prospecting & placement
  • Velocity building at existing accounts
  • Points of distribution tracking & growth
  • Social & marketing support as needed

Our core capabilities.

01
📍
Points of Distribution

Getting your brand into the right accounts is everything. We focus on building and expanding a strong network of bars, restaurants, bottle shops, and retailers across our territory.

02
📈
Velocity & Reorders

Getting on the shelf is step one. We work to drive sell-through and reorder frequency — building genuine velocity at every account so brands stick and grow.

03
🤝
Sales & Account Management

Relationship-driven sales is at the core of what we do. We build real connections with buyers, managers, and owners to get brands placed and keep them moving.

04
🏷
Private Label Development

We create new beverage brands from the ground up — tailored to a specific audience, venue, neighborhood, or story. From concept to can, we handle the full build.

05
📣
Social & Marketing Support

While sales is our primary focus, we support brands with social media presence, event activations, and marketing materials that drive awareness and trial at the street level.

06
🗺
Market Expansion

We're rooted in Philadelphia and South Jersey, with a clear path to growing beyond. As we scale, we bring partner brands with us into new territories and opportunities.

PHL Primary Market
S. NJ Secondary Market
32 PA Counties
4 Active Brands
Our Portfolio

Four brands. One standard.

View All Brand Pages
01
Kenwood Original Lager
American Lager · Brewed at Yards, Philadelphia

Kenwood Original Lager Beer

Smooth, clean, bright, and drinkable. The original neighborhood beer from Philadelphia, brewed at Yards Brewing Company. Grab A Kenny.

Explore Kenwood
02
Cobbs Creek Lager
Neighborhood Lager · West Philadelphia

Cobbs Creek Lager

Named for Philadelphia's iconic golf campus. A crisp, clean lager brewed in collaboration with Kenwood — exclusively pouring at Little Horse Tavern.

Explore Cobbs Creek
03
Watkins Drinkery Corner Beer
Corner Beer · South Philadelphia

Watkins Drinkery Corner Beer

Named for the legendary corner bar at 10th & Watkins in South Philly. A neighborhood beer for neighborhood people.

Explore Watkins
04
Workhorse Beer Brand
Craft Beer · Serra Portfolio Brand

Workhorse Beer Brand

Founded on a no-nonsense craft philosophy. GABF Silver Medal winner. Now sold, marketed, and distributed under the Serra Beverage Co. umbrella.

Explore Workhorse
Trade & Distribution

Carry our brands.

We work with bars, restaurants, retailers, and distributors across Pennsylvania and the Mid-Atlantic. If you're interested in carrying any brand in the Serra Beverage Co. portfolio, get in touch.

  • Kenwood Original Lager Beer
  • Cobbs Creek Lager
  • Watkins Drinkery Corner Beer
  • Workhorse Beer Brand
Email Us Directly

Collaborators

Partners we've worked with — and continue to work with — to help great beer get recognized